Go walkies with Dog’s Love Store
Having a powerful vision and sticking to it can help fuel expansion
In conversation with Hesham Hamza
My name is Hesham Hamza, and I founded Dog’s Love Store in December 2021. Since then, the company has been on a mission to provide dog owners and dog lovers with quality products and expert knowledge on raising dogs.
After initially studying architectural engineering at college and beginning my career in this field, my passion for technology drove me to transition to a career in IT, where I worked for various big multinational companies.
Inspirations
Dog’s Love Store is a one-stop shop for dog lovers and owners, offering a variety of carefully selected products for themselves and their furry companions. The idea for Dog’s Love Store Ltd came from my lifelong passion for dogs and my interest in IT, which led me to e-commerce. Having always had dogs in the family, I wanted to combine my love for technology and dogs to create a business that would benefit both dogs and their owners. The goal was to provide useful products and raise awareness about dog care through social media and, in the future, raise donations for dog shelters across different countries.
The Journey
The journey began in December 2021 and has not been without its challenges. The first year and a half were marked by obstacles, trials, and errors due to my initial lack of experience in the e-commerce sector. However, persistence and dedication have been key to overcoming these hurdles. Today, the company is standing on solid ground, with continuous improvements being made to ensure long-term success.
The Growth Curve
Dog’s Love Store Ltd operates as an e-commerce company focusing primarily on its website. Like most e-commerce businesses, it took time to optimise the front and back end of the website and to develop a marketing strategy. One of the company’s key metrics is its conversion rate, which typically ranges from 1.5% to 3-4%. The company has achieved this goal in the past six months, showing steady growth.
Challenges
The biggest challenge was the initial learning curve: understanding how to market products, identify the right audience, and navigate the competitive landscape. Offering competitive pricing, maintaining product quality, and effective marketing strategies were all significant hurdles. I liken this process to a baby taking its first steps, requiring guidance, support, and confidence to keep moving forward. Fortunately, 1st Formations was there as a valuable companion along this journey.
Highlights
My favourite part of running Dog’s Love Store is researching and sourcing new, affordable, and useful products. I find great satisfaction in discovering items that can solve problems for dog owners and put a smile on their faces. The company’s vision of improving the lives of dogs and their owners remains a constant source of motivation.
The Future
Dog’s Love Store has aggressive growth targets. I plan to expand the product range and enter new global markets. While the company already sells internationally, the focus will be on finalising key markets before branching out further. The future holds much potential for continued expansion and development.
Advice
My advice for aspiring entrepreneurs is to adopt a growth mindset. Success follows those bold enough to take the first step and keep going, even in the face of failure. I believe that failure is simply a different form of success, as it teaches valuable lessons about where you went wrong and how to improve. Consistency and resilience are crucial elements in building a successful business.
Using 1st Formations
I discovered 1st Formations through Google and was impressed by the positive reviews and informative videos I found online. When I had questions about finding the right package for my needs, the chat support team provided answers quickly and made me feel confident about choosing 1st Formations.
The Company Formation Process
I found the company formation process with 1st Formations to be incredibly simple. It took me less than 20 minutes to select the right package, make the payment, and begin the process. Within just a few days, all necessary paperwork was completed and delivered to me.
1st Formations Today
Today, I continue to use 1st Formations for a variety of services, including address services and a business telephone number with call answering. These services have been essential in helping me manage my business efficiently.
